Hello and Happy 2014!
That’s how the first-ever Lamberth & Associates newsletter begins… the first issue is available here.
The newsletter summarizes what I believe are four big trends in mobile and ad:tech for 2014 which are:
- The Internet of Things is Finally Here
- Fragmented Value Chain? That’s an Understatement!
- All Networks Eventually Become Advertising Channels – or- How I Started Out in Mobile and Wound Up in Mad Men
- Multi-Screen is Where it’s At, and Mobile is a Huge Part of the Mix
I also share details on what I’m working on and where I’ll be in 2014 including a list of trade shows and conferences I’m planning to attend. Check it out — I’d love to connect with you in person at one of these events.
I hope you enjoy reading my 2014 Mobile and Ad:Tech Forecast. Comments welcome!
